Overview
All QuickFrame production packages include digital usage rights in perpetuity.
📝 Note: If your package is through a MNTN Creative Program, your creative can't be run on other Connected TV (CTV) platforms outside of MNTN.
Important To Know
Discuss broadcast rights early — Early alignment makes it easier to negotiate.
All parties are responsible for negotiating, securing, and finalizing broadcast usage rights — QuickFrame does not procure or manage these rights.
Rights after the video is produced can still be secured — pricing and flexibility are more limited.
Use a contract — A mutually agreed, signed contract outlining broadcast-usage terms and conditions is strongly recommended.
Templates: QuickFrame does not provide contract templates.
Where to upload: After signature, upload the contract to the Broadcast Rights Custom Service for brand review and signature.
Definitions
Term | Definition |
Digital Rights | Digital rights allow you to use your creative content on online and digital platforms such as CTV, social media, and paid digital advertising. |
Broadcast Rights | Broadcast rights allow you to use your content on traditional media channels, such as television and radio. |
Understand Digital Rights (Included)
All QuickFrame production packages include digital rights in perpetuity.
This means the brands own the final deliverables and can use them on any digital platform indefinitely (e.g., CTV, social, paid digital advertising).
For Brands | For Video Professionals |
You retain ownership and may run the creative across digital channels without expiration. This ensures you get lasting value from your creative content with no hidden restrictions. | Plan your bids and deliverables with the understanding that Brands expect perpetual digital usage and ownership of final assets. |
Broadcast Rights (Optional Add-On for Brands)
Broadcast rights are not included in production packages. If needed, add-on Broadcast Rights to your package for an additional cost.
When requesting broadcast rights, please include this information in the Notes section of the service:
Target duration — How long the ad will run (e.g., 3 months, 6 months, 1 year)?This is the biggest cost factor.
Target budget — Helps Video Pros understand what’s realistic.
Geo specifications — Where will the ad will run (local or national)?
📝 Note: Video Pros will review your brief knowing you’d like broadcast rights, and bid with those costs factored in.